Live

StoryTrek

A consumer app that turns the distance people already travel into progress through journeys inspired by classic literature.

A creative partner broughtThe journeys, the quotations, and the curated public-domain artwork

The studio broughtArchitecture, mobile engineering, health integrations, purchases, sync, and delivery

Role
Collaborative product design, systems architecture, mobile engineering, and delivery
Stack
Flutter · Dart · Apple Health · Health Connect · Supabase · PostgreSQL · RevenueCat
Type
Partnership
See it live

What it is

StoryTrek begins with a simple question: what if finishing a book did not mean leaving its world behind?

The app turns distance recorded by a phone or watch into progress along a literary journey. People walk, run, or ride wherever they are; StoryTrek carries that distance through a route shaped by a book’s places and turning points. Travelers choose a journey, move along it waypoint by waypoint, and collect the moments they encounter. Journeys range from short walks through Wonderland to epic routes drawn from The Odyssey and Don Quixote. A journal, shared company journeys, and cross-device synchronization extend the experience beyond a single walk.

StoryTrek is live on the Apple App Store and Google Play.

How the partnership worked

StoryTrek was built with a creative partner. We worked together on the product and experience design. My partner led the content: researching the journeys, sourcing quotations, and finding public-domain artwork for each moment along the way. I was responsible for the application architecture, the content system, mobile engineering, health integrations, local and cloud data, purchases, and production delivery.

The split held because each side owned what it knew. The content needed literary judgment and patience with archives. The app needed someone who could make health data, purchases, and synchronization agree with each other. Neither of us had to learn the other’s job to ship.

From first conversation to release took four months, including a month of beta testing.

What had to be right

The central design problem was not how to keep people tapping. It was how to help them spend more time with literature, encounter artwork in a meaningful context, and become healthier through movement. Conventional mobile engagement patterns were a poor fit. A sequence of prompts, confirmations, and small tasks would turn the walk and the story into work performed for the app.

StoryTrek instead asks for very little attention. A person chooses a journey and moves as they normally would while their phone or watch records the distance. The app does not prescribe a route or need to remain open. When the traveler returns, their movement reveals a waypoint with story context, a quotation, and artwork. The application is meant to recede: a companion to walking and reading, not a system directing someone through a checklist.

Decisions that shaped the product

Real artwork, not generated. Rather than rely on AI-generated images, we chose public-domain illustrations created for these books across generations. My partner researched and curated them, which brought history, personality, and human judgment to the journeys. It also created a content-engineering problem: each image must be checked, matched to the right moment, credited, prepared for mobile use, and kept available offline. I built the content model that connects every book, waypoint, quotation, source, and image.

Works offline, signed out, and on a free plan. A traveler can be online or offline, signed in or signed out, and using free, purchased, or subscription content. The app preserves local progress, adds cloud features after sign-in, recovers cleanly when a connection returns, and keeps access rights separate from cached content. Health data, purchases, authentication, local storage, and cloud synchronization each have different rules and failure modes; I treated them as explicit state transitions so the systems could agree without asking the traveler to understand them.

Only the distance. StoryTrek uses health-derived distance, not a person’s route, location, or broader health record. That limits what the app can do, and it is the reason a traveler can trust it with their health data at all.

What shipped

  • A shared Flutter application for iOS and Android
  • Apple Health and Android health-platform integration
  • A structured library of literary journeys and waypoints
  • A public-domain artwork and content pipeline for each journey
  • On-device progress and journaling
  • Offline and online behavior for signed-in and signed-out travelers
  • Entitlement-aware synchronization and shared company journeys
  • Free journeys, individual purchases, and a library subscription

What this taught the studio

A partner who owns the content can make a product that no engineer would make alone, and the engineering has to be built to carry their work: a content model, a pipeline, and offline behavior that treat the curated material as the point rather than as data. The artwork decision also clarified where AI helps and where it doesn’t. It took the mechanical work out of the build; it had nothing useful to say about which illustration belongs beside a line of Austen.

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